Do Consumers Prefer Wild, Farmed Bear Bile or Substitutes?

A Stated Preference Investigation into the Chinese Demand for Farmed vs. Wild Bear Bile

Farming of animals and plants has recently been considered not merely as a more efficient and plentiful supply of their products but also as a means of protecting wild populations from that trade. Amongst these nascent farming products might be listed bear bile. Bear bile has been exploited by traditional Chinese medicinalists for millennia. Since the 1980s consumers have had the options of: il...

Do consumers prefer offers that are easy to compare?

Consumers make mistakes when facing complex purchasing decision problems but if at least some consumers choose only among offers that are easy to compare with others then firms will adopt common ways to present their offers and thus make choice easier (Gaudeul and Sugden, 2011). We design an original experiment to identify consumers’ choice heuristics in the lab. Subjects are presented with men...

Online or Print: Which Do Students Prefer?

Consumers Prefer Bundled Add-Ins

Software such as operating systems, word processing, spreadsheets, graphics, and others often serves as a base for a number of third-party add-in products or plug-ins. These add-ins enhance the functionality of the base product. Unless protected by patents, these add-ins can potentially be bundled into the base software. The impact of this bundling on the profits of the base software producer a...

Substitutes for Bear Bile for the Treatment of Liver Diseases: Research Progress and Future Perspective.

Bear bile has been a well-known Chinese medicine for thousands of years. Because of the endangered species protection, the concept on substitutes for bear bile was proposed decades ago. Based on their chemical composition and pharmacologic actions, artificial bear bile, bile from other animals, synthetic compounds, and medicinal plants may be the promising candidates to replace bear bile for th...